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Tim Cook shares first photos from iPhone 7 Plus

The iPhone 7 hits stores later this week and to ramp up the hype, boss on Sunday shared some shots snapped by the larger of the two devices, which comes with superior camera features.

The pictures ( set here) were taken by Sports Illustrated photographer David E. Klutho at the Titans-Vikings game over the weekend.

Utilizing the iPhone 7 Plus’s two 12-megapixel rear cameras – one with a 28mm wide-angle lens and the other with a 56mm telephoto lens – Klutho’s photos are tack sharp with great color reproduction, results certain to delight photography enthusiasts who’re planning on going for the larger iPhone.

The smaller iPhone 7 also features an improved camera, though it lacks the second (telephoto) lens seen on the Plus.

Both devices promise better shots in low light compared to earlier iterations of the iPhone, though Klutho’s football shots don’t offer any examples.

Professional photographers will be pleased to learn that the iPhone 7 also supports RAW image format – the first iPhone to do so – enabling more control when editing images.

Related: iPhone 7 and 7 Plus – everything you need to know

Presumably himself wasn’t at Sunday’s football game otherwise he would surely have posted some pics of his own taken with the new phone. Or perhaps not.

The boss was ridiculed earlier this year when he tweeted a somewhat lousy image snapped during the post-match celebrations at the Super Bowl. Netizens wasted little time in mocking Cook, with one asking if the picture was taken with a toaster and another suggesting he switch to using a Samsung Galaxy device instead. Cook later deleted the blurry photo.

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