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Kobo Now Provides You With Discounted Digital Versions of Your Books

Why it matters to you

If your physical bookshelf is started to overflow with titles, it may be time to digitize it. has acquired Shelfie to help you do that.

An e-reading company has quietly snapped up an e-book platform that will help digitize your physical library. Last week, Canadian company Rakuten Inc. acquired Shelfie, a service that allowed users to obtain free or eBook versions of books they already owned in hard (or paper) back. As part of the deal, will be integrating Shelfie’s features directly into its own e-readers.

Four-year-old Shelfie previously allowed users to take a photo of their bookshelves, and find versions of their collections, all free of charge or at a rate. Shelfie also used those titles as a starting point for further recommendations, allowing users to expand their libraries. While the app actually ceased operations this January, it’s found new life in its new partnership.As per a blog post on Shelfie’s website, Kobo will be working alongside the app to give readers the chance to transfer their electronic libraries to Kobo’s platform. And over the course of the next few months, Kobo will be helping readers add their physical libraries to their reading history as well, thereby allowing the company to make tailored reading recommendations for the most voracious of literary enthusiasts.

More: Kobo enters the ebook buffet arena with Kobo Plus, but there’s a catch

“We know our best customers move fluidly between formats, reading digitally and in print, and we welcome this opportunity to bring their entire reading life together. People who come to Kobo already have a history of reading in print that we don’t want to ignore,” said Michael Tamblyn, CEO, Rakuten Kobo Inc. “This acquisition will allow us to expand our ecosystem by incorporating Shelfie’s innovative advances in book recommendation, discovery, and bundling, which is especially interesting considering our large network of bricks-and-mortar bookselling partners.”

Shelfie’s CEO Peter Hudson echoed these sentiments, noting, “We’re proud of what we’ve built, and in Kobo, have found the perfect platform to expand on what Shelfie has to offer, on a global scale. Finding the next book to read is a challenge that resonates with many booklovers, who increasingly are looking to personal recommendations as opposed to algorithm-based suggestions. With Shelfie’s technology, avid readers will easily be able to find the next must-read book.”

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